After Gucci died， his sons Aldo and Rodolfo took over the management and led the brand to iconic status in the 1950s. They succeeded extremely well in promoting the brand to the rich and famous. Fashionable celebrities such as Grace Kelly and Audrey Hepburn were counted among the enthusiastic collectors. The Guccis took note of this popularity and expanded aggressively， opening stores in glamorous locations such as London， Paris and Palm Beach. However， for all the glamour Gucci represented externally， there were increasing。
如果以后出现问题，可能会就疏忽进行争执，而不是就应归咎于哪个供应商而争论。10. If T5 works so well， why isn't BAA building airports elsewhere?
If it isn’t announced by a ring， beep， or flash， on your telephone， it’s delivered to your front desk by a person in a uniform. If it isn’t spat out by a machine that looks like a printer， but takes phone calls， it’s transmitted to your PC， announced perhaps by a little toot of arrival. Welcome to the Age of Infoglut. Every day， managers are deluged by E-mails， faxes， post， voice mail. Just sorting everything out adds hours to a workweek–and stress to a psyche. One British psychologist claims to have identified a new mental disorder caused by too much information;
The biggest worry is that consumers might reject smart tags because they seem too invasive of their privacy. If firms link products to customers at the checkout， ordinary objects could become traceable to their purchasers . Here too the Auto-ID Center seems ahead of the game. Its chip specifications include a “kill command” that can permanently disable the tag. The center is working on a privacy policy， a draft of which gives the customer the option to kill tags at the checkout. The customer would forego after-sales benefits， such as better warranty and returned goods services， for instance， or chickens that could tell ovens how to cook them. But the kill command is just the thing for those who suspect that their fridge has begun to spy on them.
2 eBay’s customers are its product development， market research， merchandising and sales department —all rolled into one. It’s not just that they have made eBay into a global marketplace for almost anything. from a $1 baseball card to a$4.9m Gulfstream2 jet， eBay’s customers also tell the world about eBay by word of mouth. They crowd online discussion boards， share tips， point out glitches， and lobby for changes. eBay’s customers even police the site by rating each other. Imagine a retailer trying to do this: interview every single person leaving every store， post a list of what each thought of the shopping experience， ask them to write up a merchandising plan and call suppliers to arrange deliveries — and oh， by the way， could they keep an eye out for shoplifting?
