其中有一条老铁的留言引起了我的注意:留言大致的意思就是:现在市面上的服务商,删差评用的方法绝大部分都是先找内部渠道拿到留差评卖家的真实邮箱,然后通过邮箱联系到留差评买家,以现金贿赂的方式来完成删除差评的操作。
Dear Amazon service team:We recently received a negative review, but through our observation, we did not find the content of our products mentioned in the review, and the customer did not buy our products. He did not have the actual experience of our products. I checked his Amazon buyer details interface, which only had a negative review, so we suspected that the negative review was caused by our competitors.
之前讲过有些差评你是可以请求亚马逊去移除的,主要包括:FBA 问题导致的差评,评论中透露了个人信息,评论中有种族歧视和谩骂等,还有一些你能收集到证据是竞争对手恶意搞你的,也可以尝试去亚马逊后台联系客服删除。
亚马逊评论的重要性直接决定了产品的销量,一个优质的评论有利于提升产品排名,另一方面,对于潜在的购物者来说,仅仅看到卖家的文案并不能让他们完全信服,他们更愿意听取购买者的评论,由于从众心理,消费者总是更喜欢评价高、评论多的产品,他们觉得这些产品经过了众多人的验证,他们踩坑的几率会小得多。